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About this Event

The web is being rewritten, and AI agents are the new readers.AI is reshaping how users search, how transactions get completed, and how answers get delivered, often before anyone visits your site at all. Websites now serve two essential audiences: human readers and machine parsers. Most enterprise teams aren't ready for either.In this session, Pantheon and Human Made explore how to build a web presence that works for humans, agents, and everything in between, and what it actually takes to get there.You'll learn:● The agentic transition: How WordPress is evolving into an orchestration layer, and what features like the Abilities API and Model Context Protocol make possible for enterprise teams right now.● The AI system infrastructure: Why AI readiness fails without shared foundations: standardized structured data across hundreds of sites, accessibility enforced through workflows, and content systems that ensure quality at scale.● AI-readiness maturity model: Where most enterprise teams actually fall short, and the concrete steps to move up.● Practical implementations: What teams are shipping today, with lessons you can apply immediately.What You'll Get
A clear path forward. You'll leave with practical strategies for combining WordPress's emerging agentic capabilities with the governance and infrastructure to support them, so your organization isn't just AI-ready, it's AI-ahead.

Agenda

  • The agentic web has arrived:  what's changed in the last six months, and why WordPress 7.0 (not your next replatform) is where this starts

  • From content management to work orchestration:  how the Abilities API, Model Context Protocol, and superblocks turn your CMS into an agent-ready platform

  • The AI-readiness maturity model:  where most enterprise teams actually fall short, and the concrete steps to move up a level

  • The infrastructure underneath it all:  the shared foundations (structured data, accessibility, content governance) that separate AI-ready from AI-ahead

Meet the Presenters

Scott Massey

Senior GTM Manager, Pantheon

Scott Massey is a Senior GTM Manager at Pantheon with over two decades of experience helping mission-driven organisations succeed on the web. Having led go-to-market globally, he has partnered with customer experience stakeholders at some of the world’s largest organisations to modernise multichannel customer journeys and reduce operational friction. He focuses on translating technology into outcomes that enable organisations to create a greater positive impact.

Noel Tock

Owner / Chief Growth Officer, Human Made

Noel has been building digital experiences since 1995, and has helped build Human Made, one of the leading WordPress companies. There, he works with a range of enterprise clients to advise them on growing large platforms, by fusing open-source and innovative technologies for lasting value. He’s also using this experience to also volunteer in the recovery of Ukraine, hoping to make a difference through humanitarian technology.